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PEOPLE
In PR Newswire, Market Watch and Street Insider, Draftfcb CEO and President Laurence Boschetto will be a keynote speaker at this year’s ROI Festival.
http://tinyurl.com/3vqzl3p
http://tinyurl.com/43x38qj
http://tinyurl.com/3qbsdb3
In Media Bistro’s Agency Spy, Draftfcb Chicago promotes Nat Jones to VP, creative director, Ron D’Innocenzo to VP, creative director and Seth Goldberg to SVP, group strategic planning director; Draftfcb Chicago SVP, Group Creative Director, Multicultural Eduardo Dehesa-Conde will soon be leaving the agency.
http://tinyurl.com/3pdcn4f
THOUGHT LEADERSHIP
In Fuel the Future, Draftfcb Chicago Chief Strategy Officer Jamie Shuttleworth shares his latest post on what he finds to be interesting and original. http://tinyurl.com/4xvrflt |
| CREATIVE
In Stop Press, Draftfcb New Zealand’s “What’s My Number?” campaign, created for The Electricity Authority, has resulted in 87,000 people switching power companies in June and July, up 49% from last year.
http://tinyurl.com/3pza6wy
In Marketing Web, Draftfcb Cape Town’s installation to mark the 90th birthday of Santam has been chosen to appear in “Holidays & Ceremonies Design,” a coffee table book that showcases the most creative interpretations of the theme.
http://tinyurl.com/3hn3ejg
THOUGHT LEADERSHIP
In Tangerine Watson, Draftfcb Global Chief Strategy Officer Vita Harris shares tips on the art of managing up.
http://tinyurl.com/3pyugkx
PEOPLE
In Arab News, Blue Barracuda comes to the Middle East; Draftfcb CEO and President Laurence Boschetto and Horizon Holdings Chairman Rafic Saadeh are quoted.
http://tinyurl.com/3hglp3a
OTHER INDUSTRY NEWS
In Business Standard and Live Mint, IPG Chairman and CEO Michael Roth discusses his priorities in India; Draftfcb is mentioned.
http://tinyurl.com/3o4yxn8 http://tinyurl.com/3lxr5bs
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| OTHER INDUSTRY NEWS
In Ad Age, MillerCoors develops new packaging and ad campaigns to help combat the bad economy and low consumer spending; Draftfcb Chicago is mentioned.
http://tinyurl.com/4xvgweu
In Exchange4Media, reporter Dipali Banka points out the paradox between India’s growing and youthful economy to the shortage of next generation advertisers in the audience at AdAsia 2011; Draftfcb Ulka’s KV Shridhar is quoted. http://tinyurl.com/3qbcnyj
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CREATIVE
In Biz Community, Draftfcb Johannesburg selects Wicked Pixels to shoot their first two TV spots for Coca-Cola; Draftfcb Johannesburg ECD James Cloete is quoted.
http://tinyurl.com/3tsuv33
In Coloribus, Draftfcb London develops a new print ad for Taco Bell.
http://tinyurl.com/3npg62k
In Medical, Marketing & Media, one of Draftfcb Healthcare’s hypoglycemia campaigns for Merck is featured as a great example of an “unbranded campaign.”
http://tinyurl.com/3dve38n
THOUGHT LEADERSHIP
In DM News, Draftfcb Chief Diversity Officer Keisha Vaughn discusses how the agency combines diversity with innovation and creativity to boost client business and provide an honest brand message to diverse consumers. http://tinyurl.com/3dy63pc |
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CREATIVE
On The Marketing Site, Draftfcb Cape Town’s installation to mark the 90th birthday of Santam has been chosen to appear in “Holidays & Ceremonies Design,” a coffee table book that showcases the most creative interpretations of the theme.
http://tinyurl.com/4ycuct7
AWARDS AND RECOGNITIONS
In Little Black Book, Draftfcb Mexico, New Zealand, Malaysia and Giovanni+Draftfcb in Brazil leave their footprint at the Effies, collecting several awards including the “Grand Effie” in Mexico and being named New Zealand’s “Most Effective Agency;” Draftfcb CEO and President Laurence Boschetto is quoted.
http://tinyurl.com/3sb2srs
PEOPLE
In the Eurobest Newsletter, Martin Talks, president of digital for Draftfcb London and global Draftfcb digital lead is featured as a speaker at the upcoming Festival.
http://tinyurl.com/6d8wjwh
In Advantage Magazine, Draftfcb Cape Town and others congratulate Cape Town for being named the Design Capital for 2014.
http://tinyurl.com/3o55p5s
In Biz Community, Draftfcb Cape Town’s head of operations, Philip van Rensburg, speaks on the growing importance of advertising in Africa in the next 10 years.
http://tinyurl.com/4385ebz
OTHER
In DM News, IPG sells a portion of its stake in Facebook, thereby quadrupling its quarterly profit to $208.1 million as opposed to last year’s $42.4 million; Draftfcb is mentioned. http://tinyurl.com/3bknl4d |
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CREATIVE
In Digiday, Draftfcb Chicago uses Facebook to influence TV creative and media buying strategies; Draftfcb Chicago SVP of Strategic Planning John Kenny is quoted.
http://tinyurl.com/3wlpgxu
AWARDS AND RECOGNITIONS
In Media Newsline, Draftfcb Mexico, New Zealand, Malaysia and Giovanni+Draftfcb in Brazil leave their footprint at the Effies, collecting several awards including the “Grand Effie” in Mexico and being named New Zealand’s “Most Effective Agency;” Draftfcb CEO and President Laurence Boschetto is quoted.
http://tinyurl.com/3d8cuuv
PEOPLE
In HHAF’s Tumblr, Draftfcb supports the Health & Humanitarian Aid Foundation and Feed My Starving Children Mobile Foodpacking event in New York City; Draftfcb CEO and President Laurence Boschetto and CFO Neil Miller are featured.
http://tinyurl.com/42hso8c
In Marketing Interactive, Draftfcb Hong Kong Managing Director and ECD Iris Lo is appointed chairman of the Hong Kong Effie Awards for 2012.
http://tinyurl.com/3vn8bqp
OTHER
In Ad Age, IPG’s sale of its stake in Facebook help boost revenue 11.6% in the third quarter compared to last year; Draftfcb is mentioned.
http://tinyurl.com/3e3lm3t
In Live Mint, ad men Raghu Bhat and Manish Bhatt review the new Amul spot created by Draftfcb Ulka.
http://tinyurl.com/3o4ady8 |
| CREATIVE
In Coloribus and I Believe in Advertising, Giovanni+Draftfcb São Paulo creates a new print campaign for Revista Planeta.
http://tinyurl.com/3pzdsfp
http://tinyurl.com/3dyosfb
http://tinyurl.com/6epkexg
In Marketing Web, Draftfcb Cape Town joins in the celebration to honor Cape Town for being awarded the Design Capital for 2014; Draftfcb Cape Town Design Director Paul Carstens is quoted.
http://tinyurl.com/3roqr8c
PEOPLE
In Media Newsline, Draftfcb Hong Kong Managing Director and ECD Iris Lo is appointed chairman of the Hong Kong Effie Awards for 2012.
http://tinyurl.com/3h4tzk4
THOUGHT LEADERSHIP
In PROMO Magazine, experts share tips on how a brands can become more available in the traffic of retail stores; Draftfcb EVP, Global Retail Insight and Strategy Officer Jim Lucas is quoted.
http://tinyurl.com/3b393hh
In Digiday, brands still tend to talk a big game when it comes to mobile spending; Draftfcb Chicago Management Director, Mobile Platforms Dirk Rients is quoted.
http://tinyurl.com/3hqkdwg
AWARDS AND RECOGNITIONS
In Scoop NZ, Draftfcb New Zealand is a Medium-Large Workplace category finalist in this year’s JRA Best Workplaces Awards. http://tinyurl.com/3cgsx4w
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| AWARDS AND RECOGNITIONS
In AdLatina, Draftfcb Mexico City wins the Grand Effie for client Bimbo; Draftfcb Mexico City General Manager Rafael Pérez Toribio is quoted.
http://tinyurl.com/6bmkxfl
In Meio&Mensagem, Giovanni+Draftfcb wins two Silvers at the 2011 Effie Awards. http://tinyurl.com/3vjyg63
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CREATIVE
On Best Ads on TV, Draftfcb Hong Kong creates “Aircraft Carrier,” a new print ad for Bausch & Lomb SofLens.
http://tinyurl.com/3e8g2lf
AWARDS AND RECOGNITIONS
In BizCommunity and The Media Online, Draftfcb Cape Town and Draftfcb Johannesburg dominate the Pendoring Awards, winning five Golds and five Silvers; Draftfcb Cape Town also won the Prestige Award for its advertising for daily newspaper, Die Burger.
http://tinyurl.com/3wmus3p
http://tinyurl.com/44cvnpc
NEW BUSINESS
In Exchange4Media, Draftfcb Ulka wins Snapdeal.com’s creative advertising account.
http://tinyurl.com/3d2urlf
In Portada Online and AdLatina, charged with handling the digital and creative communications, Mayo Digital/Draftfcb wins business from Nextel Chile.
http://tinyurl.com/42jre67 http://tinyurl.com/3ss4f8p |
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