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November 04
November 4, 2011

PEOPLE

In PR Newswire, Market Watch and Street Insider, Draftfcb CEO and President Laurence Boschetto will be a keynote speaker at this year’s ROI Festival.

http://tinyurl.com/3vqzl3p

http://tinyurl.com/43x38qj 

http://tinyurl.com/3qbsdb3 

 

In Media Bistro’s Agency Spy, Draftfcb Chicago promotes Nat Jones to VP, creative director, Ron D’Innocenzo to VP, creative director and Seth Goldberg to SVP, group strategic planning director; Draftfcb Chicago SVP, Group Creative Director, Multicultural Eduardo Dehesa-Conde will soon be leaving the agency.

http://tinyurl.com/3pdcn4f 

 

THOUGHT LEADERSHIP

In Fuel the Future, Draftfcb Chicago Chief Strategy Officer Jamie Shuttleworth shares his latest post on what he finds to be interesting and original.

http://tinyurl.com/4xvrflt
November 03
November 3, 2011

CREATIVE

In Stop Press, Draftfcb New Zealand’s “What’s My Number?” campaign, created for The Electricity Authority, has resulted in 87,000 people switching power companies in June and July, up 49% from last year.

http://tinyurl.com/3pza6wy 

 

In Marketing Web, Draftfcb Cape Town’s installation to mark the 90th birthday of Santam has been chosen to appear in “Holidays & Ceremonies Design,” a coffee table book that showcases the most creative interpretations of the theme.

http://tinyurl.com/3hn3ejg 

 

THOUGHT LEADERSHIP

In Tangerine Watson, Draftfcb Global Chief Strategy Officer Vita Harris shares tips on the art of managing up.

http://tinyurl.com/3pyugkx 

 

PEOPLE

In Arab News, Blue Barracuda comes to the Middle East; Draftfcb CEO and President Laurence Boschetto and Horizon Holdings Chairman Rafic Saadeh are quoted.

http://tinyurl.com/3hglp3a 

 

OTHER INDUSTRY NEWS

In Business Standard and Live Mint, IPG Chairman and CEO Michael Roth discusses his priorities in India; Draftfcb is mentioned.

http://tinyurl.com/3o4yxn8

http://tinyurl.com/3lxr5bs
November 02
November 2, 2011

OTHER INDUSTRY NEWS

In Ad Age, MillerCoors develops new packaging and ad campaigns to help combat the bad economy and low consumer spending; Draftfcb Chicago is mentioned.

http://tinyurl.com/4xvgweu 

 

In Exchange4Media, reporter Dipali Banka points out the paradox between India’s growing and youthful economy to the shortage of next generation advertisers in the audience at AdAsia 2011; Draftfcb Ulka’s KV Shridhar is quoted.

http://tinyurl.com/3qbcnyj
November 01
November 1, 2011

CREATIVE

In Biz Community, Draftfcb Johannesburg selects Wicked Pixels to shoot their first two TV spots for Coca-Cola; Draftfcb Johannesburg ECD James Cloete is quoted.

http://tinyurl.com/3tsuv33  

 

In Coloribus, Draftfcb London develops a new print ad for Taco Bell.

http://tinyurl.com/3npg62k

 

In Medical, Marketing & Media, one of Draftfcb Healthcare’s hypoglycemia campaigns for Merck is featured as a great example of an “unbranded campaign.”

http://tinyurl.com/3dve38n  

 

THOUGHT LEADERSHIP

In DM News, Draftfcb Chief Diversity Officer Keisha Vaughn discusses how the agency combines diversity with innovation and creativity to boost client business and provide an honest brand message to diverse consumers.

http://tinyurl.com/3dy63pc
October 31
October 31, 2011

CREATIVE

On The Marketing Site, Draftfcb Cape Town’s installation to mark the 90th birthday of Santam has been chosen to appear in “Holidays & Ceremonies Design,” a coffee table book that showcases the most creative interpretations of the theme.

http://tinyurl.com/4ycuct7 

 

AWARDS AND RECOGNITIONS

In Little Black Book, Draftfcb Mexico, New Zealand, Malaysia and Giovanni+Draftfcb in Brazil leave their footprint at the Effies, collecting several awards including the “Grand Effie” in Mexico and being named New Zealand’s “Most Effective Agency;” Draftfcb CEO and President Laurence Boschetto is quoted.

http://tinyurl.com/3sb2srs 

 

PEOPLE

In the Eurobest Newsletter, Martin Talks, president of digital for Draftfcb London and global Draftfcb digital lead is featured as a speaker at the upcoming Festival.

http://tinyurl.com/6d8wjwh 

 

In Advantage Magazine, Draftfcb Cape Town and others congratulate Cape Town for being named the Design Capital for 2014.

http://tinyurl.com/3o55p5s

 

In Biz Community, Draftfcb Cape Town’s head of operations, Philip van Rensburg, speaks on the growing importance of advertising in Africa in the next 10 years.

http://tinyurl.com/4385ebz 

 

OTHER

In DM News, IPG sells a portion of its stake in Facebook, thereby quadrupling its quarterly profit to $208.1 million as opposed to last year’s $42.4 million; Draftfcb is mentioned.

http://tinyurl.com/3bknl4d
October 28
October 28, 2011

CREATIVE

In Digiday, Draftfcb Chicago uses Facebook to influence TV creative and media buying strategies; Draftfcb Chicago SVP of Strategic Planning John Kenny is quoted.

http://tinyurl.com/3wlpgxu 

 

AWARDS AND RECOGNITIONS

In Media Newsline, Draftfcb Mexico, New Zealand, Malaysia and Giovanni+Draftfcb in Brazil leave their footprint at the Effies, collecting several awards including the “Grand Effie” in Mexico and being named New Zealand’s “Most Effective Agency;” Draftfcb CEO and President Laurence Boschetto is quoted.

http://tinyurl.com/3d8cuuv 

 

PEOPLE

In HHAF’s Tumblr, Draftfcb supports the Health & Humanitarian Aid Foundation and Feed My Starving Children Mobile Foodpacking event in New York City; Draftfcb CEO and President Laurence Boschetto and CFO Neil Miller are featured.

http://tinyurl.com/42hso8c

 

In Marketing Interactive, Draftfcb Hong Kong Managing Director and ECD Iris Lo is appointed chairman of the Hong Kong Effie Awards for 2012.

http://tinyurl.com/3vn8bqp 

 

OTHER

In Ad Age, IPG’s sale of its stake in Facebook help boost revenue 11.6% in the third quarter compared to last year; Draftfcb is mentioned.

http://tinyurl.com/3e3lm3t 

 

In Live Mint, ad men Raghu Bhat and Manish Bhatt review the new Amul spot created by Draftfcb Ulka.

http://tinyurl.com/3o4ady8

October 27
October 27, 2011

CREATIVE

In Coloribus and I Believe in Advertising, Giovanni+Draftfcb São Paulo creates a new print campaign for Revista Planeta.

http://tinyurl.com/3pzdsfp

http://tinyurl.com/3dyosfb

http://tinyurl.com/6epkexg 

 

In Marketing Web, Draftfcb Cape Town joins in the celebration to honor Cape Town for being awarded the Design Capital for 2014; Draftfcb Cape Town Design Director Paul Carstens is quoted.

http://tinyurl.com/3roqr8c

 

PEOPLE

In Media Newsline, Draftfcb Hong Kong Managing Director and ECD Iris Lo is appointed chairman of the Hong Kong Effie Awards for 2012.

http://tinyurl.com/3h4tzk4 

 

THOUGHT LEADERSHIP

In PROMO Magazine, experts share tips on how a brands can become more available in the traffic of retail stores; Draftfcb EVP, Global Retail Insight and Strategy Officer Jim Lucas is quoted.

http://tinyurl.com/3b393hh 

 

In Digiday, brands still tend to talk a big game when it comes to mobile spending; Draftfcb Chicago Management Director, Mobile Platforms Dirk Rients is quoted.

http://tinyurl.com/3hqkdwg 

 

AWARDS AND RECOGNITIONS

In Scoop NZ, Draftfcb New Zealand is a Medium-Large Workplace category finalist in this year’s JRA Best Workplaces Awards.

http://tinyurl.com/3cgsx4w
October 26
October 26, 2011

AWARDS AND RECOGNITIONS

In AdLatina, Draftfcb Mexico City wins the Grand Effie for client Bimbo; Draftfcb Mexico City General Manager Rafael Pérez Toribio is quoted.

http://tinyurl.com/6bmkxfl 

 

In Meio&Mensagem, Giovanni+Draftfcb wins two Silvers at the 2011 Effie Awards.

http://tinyurl.com/3vjyg63
October 25
October 25, 2011

CREATIVE

In Campaign India, Draftfcb Ulka creates a new TV spot for Amul emphasizing women’s contribution towards creating a healthier lifestyle within society; Draftfcb Ulka COO Nitin Karkare is quoted.

http://tinyurl.com/4yazjo3

 

In All Africa and Biz Community, Draftfcb Cape Town develops a promotional campaign for Klipdrift Export.

http://tinyurl.com/3zbvy2d

http://tinyurl.com/3ew2h56

 

NEW BUSINESS

In Latin Spots, Marketing Hoy and Zapping Latam, charged with handling the digital and creative communications, Mayo Digital/Draftfcb wins business from Nextel Chile.

http://tinyurl.com/3bk8enw

http://tinyurl.com/42lc8r5

http://tinyurl.com/3qjhyfu

October 24
October 24, 2011

CREATIVE

On Best Ads on TV, Draftfcb Hong Kong creates “Aircraft Carrier,” a new print ad for Bausch & Lomb SofLens.

http://tinyurl.com/3e8g2lf

 

AWARDS AND RECOGNITIONS

In BizCommunity and The Media Online, Draftfcb Cape Town and Draftfcb Johannesburg dominate the Pendoring Awards, winning five Golds and five Silvers; Draftfcb Cape Town also won the Prestige Award for its advertising for daily newspaper, Die Burger.

http://tinyurl.com/3wmus3p

http://tinyurl.com/44cvnpc

 

NEW BUSINESS

In Exchange4Media, Draftfcb Ulka wins Snapdeal.com’s creative advertising account.

http://tinyurl.com/3d2urlf

 

In Portada Online and AdLatina, charged with handling the digital and creative communications, Mayo Digital/Draftfcb wins business from Nextel Chile.

http://tinyurl.com/42jre67

http://tinyurl.com/3ss4f8p
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